Tuesday, October 26, 2010

PLuSH Exclusive...Designer Rachel Mara talks SS2011 Collection

PE: When PLuSH Embassy first viewed the Rachel Mara Stolen Collection at the LG Fashion Week runway unveiling, we acknowledged that the designs are befitting for ‘the dapper woman’ on vacation, out shopping (Rodeo Drive and Bloor streets), at the bureau, etcetera. Could you describe exactly what kind of woman wears Rachel Mara?

RM: I design for all the incredible women that are in my life. They range in age and lifestyle. But, the commonality is that they all want to look and feel sexy, sophisticated and special.

Stolen by RM S/S2011

PE: Why and how was designing the Rachel Mara Stolen collection important/special to you?

RM: Every collection takes on a life and personality of its own. This collection was inspired by film heroines from 60's and 70's classic films that were about jewel and bank heists. These women were intriguing, mysterious, risk takers that were always beautiful and stylish. It was inspiring to translate their lives and wardrobes into modern day.

Stolen by RM S/S2011

PE: PLuSH Embassy appreciated the way the Rachel Mara SS2011 collection combined flirtatious jewels and enchanting headpieces with sensual textiles and fresh detailing. What about the classic confident feel and look that we see 60’s film heroines, such as Faye Dunaway and Ali MacGraw, lounging in and that resonates in your show designs, do you find relevant for today’s fashionista?

RM: These women personify style and confidence, two characteristics that are timeless!

Stolen by RM S/S2011

PE: What are your fashion inspirations and/or who are your fashion influences?

RM: I love seeing people making an effort and taking risks, whether it's through clothing, art, music, film or lifestyle. It takes confidence and guts to do so and peaks my interest. It pushes me to put myself out there creatively.

Stolen by RM S/S2011

PE: Is there any special advice or instructions you would give to an aspiring designer?

RM: It's a difficult industry and many designers come and go very quickly. Unless you have unlimited resources and funding, I recommend working for other designers to learn as much as you can before launching your own line. The experience will be priceless.

PLuSH Embassy would like to extend a special thanks to designer Rachel Mara and Lotus Leaf for making this interview possible ~ All in the Name of Fashion!!

Rachel’s introduction into the world of fashion was through family ties. Her mother, Beverly Gorenstein, started a line of clothing that led to a clothing boutique that eventually became a Canadian chain of lifestyle boutiques called Moule - now the family business. After a few seasons Beverly convinced Rachel to take a sabbatical from her position as an art director at a prominent San Francisco advertising agency to take a stab at designing her own collection for the store. Rachel Mara launched in spring 2002 and won a Canadian designer’s award. Source.

Please Be Sure to Visit the Rachel Mara Website.

PE Approved!

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